RACING BRAND

On about 140 sqm CG – Club of Gents presents ist own brand fort he first time fort he Berlin Fashion Week at PREMIUM trade show. A booth concept that combines three topics as well as two labels. Besides „YOP – Your own Party“, the themes of „Train Trip“ and „Horse Race“ were set at scene for this years exhibition. One side was covered in artifitial grass to examine the flair of a racecourse which represents the subbrand „SavileRow“. The recreation of a train compartment with the original seats oft he Rheingoldwagen from 1928 filled up the second half oft he booth to showcase the topic Train Trip.

CG was a magnet for trade visitors at PREMIUM 2019 in Berlin. Especially the HAKA brands and buyers were amazed by the energy and the statement that the team around Florian Wortmann made once again.